Zum Hauptinhalt springen Zur Suche springen Zur Hauptnavigation springen
Herzlich Willkommen!
The term “storytelling” is gaining prominence both in academia and industry — rightly so — because narrative techniques allow for particularly effective and sustainable communication. Stories are what catch our attention, move us, teach us to empathise, and create strong memories. This introduction to the strategies of storytelling uses fundamental scientific texts as well as dramaturgical guides and practical examples. Dr. Joachim Friedmann, professor and writer of scripts for tv, comics, and games, presents a both theoretically-sound and practically-applicable guide for the analysis and design of narratives in various media, not only for students, but for everyone who wants to understand how stories are created.
Autor: Friedmann, Joachim
ISBN: 9783825257644
Auflage: 1
Sprache: Englisch
Seitenzahl: 166
Produktart: Kartoniert / Broschiert
Verlag: UTB
Veröffentlicht: 06.09.2021
Untertitel: Introduction to the Theory and Practice of Narrative Design
Schlagworte: Communication Studies Design Media Studies Narration Narrative Narrative Figure Narrative Structure Narratology Storytelling Toolbox