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The book covers deep research from different perspectives upon the evolution of services by researchers who are professionals in their research areas. Moreover, different, and rigorous analyses of all areas influenced by service sectors were made to fill the gap of the source about the services with various dimensions.
Özer Yilmaz works as an academician in Bandirma Onyedi Eylul University, ManagementInformation Systems Department. He has studies on marketing management,consumer behaviour, service marketing and marketing research. He instructs internationalmarketing, consumer behaviour, marketing research lessons both in graduateand undergraduate degree.Çag?atay Bas¸arir works as an academician in Bandirma Onyedi Eylul University, InternationalTrade and Logistics Department. He has studies on financial markets, stockexchange markets, commodity markets and precious metals in the field of time seriesanalyses, multi criteria decision analysis and performance measurement. He instructsfinancial management, financial analysis, financial markets, international financeand portfolio management lessons both in graduate and undergraduate degree.