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Zu "Consumer Behavior" wurden 86 Produkte gefunden
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Marketing at the Confluence between Entertainment and Analytics
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Advances in Advertising Research (Vol. V)
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Smart Meter Data Analytics
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Smart Meter Data Analytics
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Brand Choice and Loyalty
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The Relationship of Body Weight and Skepticism towards Advertising
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Transgenerational Marketing
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Consumer Happiness: Multiple Perspectives
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Consumer Happiness: Multiple Perspectives
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Eurasian Business Perspectives
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Electronic Word of Mouth (eWOM) in the Marketing Context
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Marketing at the Confluence between Entertainment and Analytics
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Creating Marketing Magic and Innovative Future Marketing Trends
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Social Contagion as a Driver of Digital Product Use
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Finding New Ways to Engage and Satisfy Global Customers
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Transgenerational Marketing
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Brand Communities for Fast Moving Consumer Goods
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Social Influence and Sustainable Consumption
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Ethics and Neuromarketing
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Blurring the Boundaries Through Digital Innovation
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International Consumer Behavior in the 21st Century
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Social Influence and Sustainable Consumption
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Consumer Perception of Product Risks and Benefits
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