High-Impact Content Marketing
Increase engagement, brand reach and conversion rates by implementing a streamlined and inclusive content marketing strategy that successfully cuts through the noise.
Increase engagement, brand reach and conversion rates by implementing a streamlined and inclusive content marketing strategy that successfully cuts through the noise.
| Autor: | Virji, Purna |
|---|---|
| ISBN: | 9781398608436 |
| Auflage: | 1 |
| Sprache: | Englisch |
| Seitenzahl: | 352 |
| Produktart: | Kartoniert / Broschiert |
| Verlag: | Kogan Page Ltd |
| Veröffentlicht: | 03.07.2023 |
| Untertitel: | Strategies to Make Your Content Intentional, Engaging and Effective |
| Schlagworte: | Content creation Content marketing strategy Content plan Content strategy Digital content strategy Inclusive content Social content |
Purna Virji is a globally renowned content strategist and Principal Consultant, Content Solutions at LinkedIn. She previously led global learning and thought leadership programs for Microsoft and is an award-winning former journalist. Virji is a top-rated international keynote speaker and has been featured in The Drum, TNW, Marketing Land and Adweek . She has also been recognized as an Adweek Young Influential, was crowned the Search Personality of the Year by the US Search Awards and was named the most influential PPC Expert in the world by PPC Hero .