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From the Universities to the Marketplace: The Business Ethics Journey arose from the awareness of the slow progression of academic theory into market practice. The contributions in this volume reflect a diversity of disciplines and approaches to research, study and teaching business ethics, such as philosophy, accounting, theology, marketing, management and finance. The contributors represent a wide variety of professional and geographical backgrounds, creating a fruitful discussion of a large number of issues related to implementation and measurement of business ethics, and feedback from all parties involved.
ISBN: 9789401071604
Sprache: Englisch
Seitenzahl: 267
Produktart: Kartoniert / Broschiert
Herausgeber: Fleckenstein, Marilynn Maury, Mary Pincus, Laura Primeaux, Pat
Verlag: Springer Netherland
Veröffentlicht: 20.09.2011
Untertitel: The Second Annual International Vincentian Conference Promoting Business Ethics
Schlagworte: Change Lobbying Marketing Moral Performance business ethics innovation management

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