Digitalization Concepts - Case Studies
In this book, current digital trends have been described. This book is particularly suitable for group work within lectures on digitalisation.
| ISBN: | 9783734708602 |
|---|---|
| Auflage: | 1 |
| Sprache: | Englisch |
| Seitenzahl: | 336 |
| Produktart: | Kartoniert / Broschiert |
| Herausgeber: | Siegfried, Patrick |
| Verlag: | BoD – Books on Demand |
| Veröffentlicht: | 20.04.2023 |
| Untertitel: | AI-Artificial Intelligence, ChatGPT, Urban Manufacturing, Space Tourism, Self-Service-Checkouts, Omnichannel, Hyperpersonalization, Social-Media |
| Schlagworte: | ChatGPT Digitalization Omnichannel ai artificial intelligence social media |
Patrick Siegfried: Prof. Dr. oec. Dr. phil. Dr. habil. Patrick SIEGFRIED MBA is a professor and programme director for the Master's programme in Food Economy at Trier University of Applied Sciences. He is also a visiting professor at MATE University in Budapest for Entrepreneurship and a lecturer at DHBW-Mannheim.