Autor: | Diderich, Claude |
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ISBN: | 9783031790690 |
Sprache: | Englisch |
Produktart: | Gebunden |
Verlag: | Springer International Publishing |
Veröffentlicht: | 11.03.2025 |
Untertitel: | Innovating Towards Competitive Advantage |
Schlagworte: | Business Strategy and Leadership Business strategy development Competitive Advantage Creative strategy Design Thinking Ethnography Human-centered Design Innovation and Technology Management Management: Innovation Market Research and Competitive Intelligence Marktforschung Start-Ups and Venture Capital Start-up firms Strategy development process Unternehmertum / Start-ups business model innovation |