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Offers an up-to-date account of how audience participation manifests within media organisations through convergence culture, demonstrating how cultural intermediation enables the co-creative processDiscusses public service media as a burgeoning field of international scholarship through an exploration of the important implications for national media, cultural and social policyProvides a compelling account of cultural intermediation as a process that represents the interests of multiple stakeholders engaging in content productionDevelops an ontological framework to understand how cultural intermediation moves towards digital intermediation while operating in an increasingly automated media ecosystem that sees humans interacting with artificial intelligence and algorithms
Autor: Hutchinson, Jonathon
ISBN: 9783319662862
Sprache: Englisch
Seitenzahl: 236
Produktart: Gebunden
Verlag: Springer International Publishing
Veröffentlicht: 02.10.2017
Untertitel: Audience Participation in Media Organisations
Schlagworte: Audience Engagement Australian Broadcasting Corporation Convergence Culture Cultural Intermediation Cultural Production Public Service Media
Jonathon Hutchinson (PhD 2013, ARC Centre of Excellence for Creative Industries and Innovation, Queensland University of Technology, Australia) is a lecturer in Online and Social Media Communication at the University of Sydney, Australia. His research explores public service media, everyday social media use, and the role of social media influencers within co-creative environments. He is a trained ethnographer and has been published in many leading national and international journals.

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