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Since the eve of the war in Afghanistan, Al-Jazeera has become a global household name and a news source that cannot be ignored. Globalization theorists argue that Al-Jazeera promotes a cross-cultural debate, enforcing a counter-hegemonic perspective on the West not evident in former crises. Through a comprehensive empirical analysis covering the re-broadcasting of Al-Jazeera’s images on major U.S. television networks since 9/11, this book draws an alternative picture, revealing that the advent of Al-Jazeera has actually eroded the counter-hegemonic debate in U.S. war reporting. It shows how the U.S. government persuaded television networks to systematically reformat legitimate war images from Al-Jazeera, labeling it a deviant network, in order to eliminate criticism of the war. Moreover, an examination of the U.S. reception by bloggers and network carriers of Al-Jazeera’s English-language website and channel reveals the U.S. administration’s continued resolve and ability to limit public discourse.
The Author: Tal Samuel-Azran is a lecturer in the Sammy Ofer School of Communications at the Interdisciplinary Center in Herzlia, Israel. He holds a Ph.D. in media and communications from the University of Melbourne and has published widely on Al-Jazeera and media globalization. He has also served as a reporter for several Israeli journals and newspapers. He recently co-edited the book New Media and Innovative Technologies (2008).